Skechers

The State alleges that Skechers made health-related claims in the marketing of its line of rocker-bottom shoe products including Shape-ups, Tone-ups, and the Skechers Resistance Runner that were not adequately substantiated at the time the claims were made.

Press Release

• Tennessee Co-Leads Skechers Multistate; Multi-Million Dollar Agreements Resolve Alleged Deceptive Shoe Ads (#12-09, May 16, 2012)

State Court Filings

• Complaint for Permanent Injunction and Other Relief (May 16, 2012)
• Agreed Final Judgment (May 16, 2012)

Skechers Advertisements

• Tone Ups – Make your bottom half your better half
• Shape-ups – Shape up while you walk

Tennessee Attorney General's Office: Skechers Multistate Settlement Announcement

Skechers Advertisement: Shape Ups Toners Bottom Half Better Half

Skechers Advertisement: Shape-Ups

 

This list includes only significant filings and is not intended to be a complete record of the matter.