Department of Education
Kevin Huffman, Commissioner

What is Marketing Education?- Marketing Education identifies a program of career and technical instruction for the field of marketing, management and entrepreneurship.

Who is responsible for Marketing Education?- All programs of Marketing Education are co-sponsored by the State Department of Career-Technical Education and the local Board of Education.

Marketing is a diverse subject, ranging from simple selling skills to complex statistical manipulations predicting buyer behavior. Accordingly, high school marketing education programs vary considerably nationwide.

For a complete description of new National Marketing Standards visit www.mbaresearch.org

Five marketing education programs satisfy the economics requirement for graduation for honors diploma or regular diploma.

Instruction will be provided in marketing or specialized marketing areas utilizing cooperative classes (on-the-job training through part-time employment) or in preparatory classes utilizing participation activities, or preparatory classes utilizing the project method.