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What is Marketing Education?

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Email: tned.marketing@state.tn.us

Career & Technical Education » Marketing » What is Marketing Ed »

What is Marketing Education?

What is Marketing Education?- Marketing Education identifies a program of vocational instruction for the field of marketing, merchandising and management.

Who is responsible for Marketing Education?- All programs of Marketing Education are co-sponsored by the State Department of Vocational-Technical Education and the local Board of Education.

Dimensions of Curriculum in Marketing Education

Marketing is a diverse subject, ranging from simple selling skills to complex statistical manipulations predicting buyer behavior. Accordingly, high school marketing education programs vary considerably nationwide.

For a complete description of new National Marketing Standards 2005 visit www.mark-ed.org

Eight marketing education programs satisfy the economics requirement for graduation for honors diploma or regular diploma.

Instruction will be provided in marketing or specialized marketing areas utilizing cooperative classes (on-the-job training through part-time employment) or in preparatory classes utilizing participation activities, or preparatory classes utilizing the project method.